Feelin' Hot Hot Hot.

Bull’s-Eye Hottest Ribs Partnership

The Challenge

Some things in life are just better together; Fish and Chips – Salt and vinegar – Bacon and Eggs, and of course, hot ribs and beer.

Many of you know that we’re pretty keen on food and drink. So when Bull’s-Eye asked us to help them form a partnership with a beer brand, there was a lot of excitement.

The Insight

It happens we know a few excellent beer brands, and after much deliberation, we introduced Bull’s-Eye to the team at Voodoo Ranger for a match made in heaven.

A seriously COOL beer brand with a seriously HOT sauce.

The Solution

Welcome to the World’s Hottest Wings event at Little Creatures Brewery. 

The campaign, lasting one month throughout July 2021, will consist of a month-long in-venue promotion, online meal kit, POS, wheel of fortune installation, social media and PR drive. 

The Result

The partnership enabled us to conduct joint activations that really complimented both brands.

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